Our brightest 4K ever

The flagship. Our brightest ever 4K BRAVIA delivers supreme contrast for the ultimate, most authentic cinematic experience

Unparalleled brightness, incomparably beautiful colours

Step into a new realm of realism. Unlike other TVs, our expanded colour volume keeps images vivid and saturated even at high luminance levels, so you see pictures just as the creators intended.

Our most cinematic sound. World's first TV with Beam Tweeter.

Immerse yourself in expansive cinema-like sound. With the world's first up-firing Beam Tweeter in a TV and two frame tweeters, you'll hear sound from the screen, just like you do at the cinema.

With BRAVIA Theatre, home becomes cinema

Fill every corner of your room with soul-stirring cinematic sound. Pairing BRAVIA with BRAVIA Theatre brings the emotion and excitement of a movie theatre home, an unmatched audio-visual experience.

Love entertainment. Love the planet.

Great pictures and sound should never compromise the environment. We work tirelessly to help reduce our impact on the planet.

Entertainment you love. With help from Google.

Google TV™ brings together movies, shows, and more from across your apps and subscriptions and organises them just for you.

Harmonic Presence. Blends in naturally.

Everything in harmony. Our new TV designs grace your living space with shapes, materials, colours and surface treatments that blend beautifully with interior décor, walls and home theatre products.

Game time. Be invincible.

BRAVIA captures the awesome graphics and soundscapes of today's games. Want more? Pair with a PlayStation®5 console for absolute immersion